Product Description
Rotiboy Franchise Business Opportunity
Our Story
Founded in 1998 in Bukit Mertajam, Penang, Malaysia, Rotiboy was established with a vision of building a meaningful organization that uplifts both its founder and the community it serves. What began as a humble neighborhood bakery soon evolved into a global brand synonymous with fresh, delicious baked goods.
Initially catering to local households and providing cakes for celebrations and breads for daily needs, Rotiboy quickly gained a loyal following among homemakers and schoolchildren.
In 2001, the brand expanded to Klang Valley, bringing innovative ideas and concepts to the retail bakery industry. By 2002, Rotiboy revolutionized the bakery scene with its iconic freshly baked bun—affectionately dubbed “the one bun that rules them all.” This signature product marked the beginning of the “Bun Revolution,” which has since gone global.
Today, Rotiboy operates over 200 stores across Indonesia, South Korea, Saudi Arabia, Myanmar, and China. Having baked over 400 million buns, the brand is poised to expand further into Asian, American, and European markets.
The Brand Name
The name “Rotiboy” originated from a playful interaction between the founder and his nephew. Inspired by his brother’s teasing nickname for the child—”naughty-boy”—the founder combined the Malay word “roti” (meaning bread) with “boy,” creating a name that reflects the bakery’s roots in multicultural Malaysia.
The Iconic Bun
The name “Rotiboy” quickly became synonymous with the bakery’s signature product. Customers referred to the new bun in the market as “Rotiboy,” and the name stuck. This bun remains the cornerstone of Rotiboy’s success and has become a global phenomenon, continuing to delight millions of customers.
Franchise Information
Rotiboy offers a lucrative franchise opportunity for entrepreneurs seeking to join its growing network of bakeries worldwide.
- Franchise Fees: Available upon request
- Marketing/A&P Fund: Available upon request
- Royalty: Available upon request
- Initial Capital Investment: Available upon request
Rotiboy provides comprehensive franchisee support, including:
- Training and operational guidance
- Marketing and promotional materials
- Assistance with location setup and design
Why Choose Rotiboy?
- Proven Track Record: Over 400 million buns sold worldwide.
- Global Presence: A well-established brand with stores in multiple countries and plans for further expansion.
- Signature Product: The iconic Rotiboy bun is loved by millions.
- Comprehensive Support: Rotiboy ensures franchisees have the tools and resources for success.
Join the Rotiboy family and be part of the Bun Revolution! For franchise inquiries, contact Rotiboy Bakeshoppe Sdn Bhd via email or phone.



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