Product Description
Sushi Mentai Franchise Business Opportunity
Welcome to Sushi Mentai
Sushi Mentai is committed to serving exquisite Japanese cuisine with the philosophy of bringing high-quality Japanese food to the masses at affordable prices. Combining authentic flavors with a modern and casual dining atmosphere, Sushi Mentai has become a beloved brand for Japanese food lovers in Malaysia.
The menu features a full range of authentic Japanese dishes, including:
- Tomaki (hand rolls)
- Sashimi (fresh, thinly sliced raw seafood)
- Yakimono (grilled dishes)
- Donmono (rice bowls)
From sushi enthusiasts to those exploring Japanese cuisine for the first time, Sushi Mentai offers something for everyone.
Franchise Overview
Sushi Mentai operates under the philosophy of making quality Japanese cuisine widely accessible. With 20 outlets already established in heartland areas across Malaysia, the brand is rapidly expanding. By the end of the year, Sushi Mentai plans to triple its number of outlets, presenting an exciting opportunity for new franchisees to grow with the brand.
Franchise Benefits
- Recognizable Brand: Sushi Mentai’s reputation for offering affordable, high-quality Japanese food has garnered a loyal customer base.
- Comprehensive Menu: A diverse selection of Japanese dishes caters to a wide audience, driving consistent customer traffic.
- Proven Operational Model: The franchise has an established and efficient system, ensuring operational success and consistency across all outlets.
- Marketing Support: Franchisees benefit from a well-structured marketing strategy supported by a dedicated Marketing and Advertising (A&P) fund.
- Continuous Growth: Sushi Mentai is on a rapid growth trajectory, offering franchisees the opportunity to join a brand with significant expansion plans.
Franchise Details
- Franchise Fees: RM80,000
- Marketing/A&P Fund: 2% of gross sales
- Royalty: 3% of gross sales
- Initial Capital Investment: RM449,500
Franchise History
Founded with the mission of democratizing access to authentic Japanese cuisine, Sushi Mentai began its journey in Malaysia with a single outlet. Its commitment to quality and affordability quickly won the hearts of customers, fueling its expansion into heartland areas.
Over the years, Sushi Mentai has gained recognition for its high standards of food preparation and its ability to maintain authenticity in a competitive market. The brand’s strong emphasis on customer satisfaction and operational excellence has solidified its position as a leading Japanese restaurant chain in Malaysia.
With 20 outlets currently in operation and ambitious plans to triple this number, Sushi Mentai is poised for significant growth in the coming years.
This franchise represents an exciting opportunity to join a thriving brand in the Japanese F&B sector. Whether you’re an experienced business owner or new to franchising, Sushi Mentai offers the tools, support, and growth potential to succeed in this dynamic industry.



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