Restoran Good Taste – A Legacy of Flavor, Tradition, and Growth

From Humble Beginnings to a Thriving Culinary Brand

What began as a humble street stall in the 1970s has grown into one of Malaysia’s most well-loved restaurant chains, renowned for its signature wanton noodles and comforting, traditional flavors. Restoran Good Taste started as a small roadside business founded by Lee Jin, affectionately known as LEE, serving authentic Malaysian-Chinese dishes with dedication and passion.

Over the decades, the brand has evolved while staying true to its roots—offering delicious food, generous portions, and an inviting dining experience for families, friends, and food lovers alike.

A Journey of Growth and Transformation

🔹 1970s – The Beginning
LEE started his street stall, serving authentic wanton noodles and other classic Malaysian-Chinese dishes. His simple yet flavorful recipes quickly gained a loyal following.

🔹 2013 – A New Generation Takes Over
Two young entrepreneurs, inspired by the family’s legacy, took over the business and embarked on an ambitious expansion plan. They transformed the once-small food stall into a thriving restaurant chain, growing to over 20 locations across Malaysia. To reflect this new era, the restaurant was officially renamed Good Taste Restaurant.

🔹 2023 – Rebranding to TENHO
To strengthen its identity and honor its heritage, the brand underwent a major rebranding in 2023, becoming TENHO. The name blends the Chinese word “Ho” (好) meaning “good” and the concept of “10 Kopitiam”, symbolizing tenfold excellence in traditional Malaysian coffee shop culture.

Despite the transformation, TENHO remains committed to serving the same great flavors and quality food that have kept customers coming back for generations.

What Makes TENHO Special?

At TENHO, dining is more than just a meal—it’s about experiencing authentic, heartwarming flavors in a welcoming atmosphere.

🍜 Signature Wanton Noodles – Made with handmade noodles, succulent char siu (BBQ pork), and flavorful wantons, this dish has been a customer favorite since the beginning.

🍽️ A Comforting Dining Experience – Whether you’re dining alone or with loved ones, TENHO provides a cozy, nostalgic atmosphere, reminiscent of traditional Malaysian kopitiams.

💰 Affordable & Generous Portions – Customers praise TENHO for its reasonable prices and large servings, making it a go-to spot for hearty, budget-friendly meals.

🛎️ A Work-in-Progress Service Culture – While some diners note that the service is still growing and improving, the team at TENHO is eager to learn and committed to making every visit enjoyable.

🌟 Honest, Homestyle Cooking – Every dish is prepared with care and tradition, ensuring that flavors remain authentic and satisfying.

Looking Ahead – The Future of TENHO

As TENHO continues to grow, its long-term vision is to:

✅ Expand to even more locations across Malaysia, making their signature flavors accessible to more people.
✅ Maintain the authenticity of traditional flavors while incorporating modern innovations.
✅ Enhance the dining experience by improving service quality, ambiance, and customer engagement.
✅ Continue serving affordable, delicious meals, staying true to the original mission of Good Taste Restaurant.

Experience TENHO Today!

Whether you’re a longtime fan of Good Taste Restaurant or new to TENHO, one thing remains the same: the promise of delicious, comforting food that keeps you coming back for more.

Visit a TENHO outlet near you and enjoy a taste of tradition, redefined.