Perbadanan Nasional Berhad (Pernas): Empowering Malaysia’s Franchise Industry

🌟 A Legacy of Leadership and Innovation in Franchise Development

Perbadanan Nasional Berhad (Pernas), established as a key agency under the Minister of Finance Incorporated (MOF Inc.), plays a pivotal role in the development and growth of Malaysia’s franchise industry. Since its inception, Pernas has committed itself to enhancing the entrepreneurial landscape by spearheading the development of local franchises and fostering an ecosystem where aspiring entrepreneurs can thrive.

Pernas’ core mandate is to lead the development of Malaysia’s franchise industry while creating opportunities for local entrepreneurs to establish and grow their franchises, both domestically and internationally. With a focus on empowering franchise entrepreneurs, Pernas provides comprehensive services such as training, financing, and logistics to ensure entrepreneurs have the support they need to succeed in the competitive global business environment.

Pernas has successfully positioned itself as the champion of the Malaysian franchise industry, working to increase the number of quality franchises and expand the market reach of local products abroad.

🌍 Extending the Reach of Local Brands Internationally

A critical aspect of Pernas’ mission is to expand the reach of local franchises internationally, ensuring that Malaysian products and services are marketed and recognized on the global stage. By nurturing and supporting local franchise entrepreneurs, Pernas enables them to scale their businesses successfully and compete in international markets.

In addition to assisting Malaysian franchisors, Pernas works closely with franchise partners from around the world, welcoming international franchises to expand their footprint in Malaysia. Pernas’ efforts to attract foreign franchises help diversify the local market while also introducing international best practices and global business strategies.

🏢 Locations Across Malaysia: Facilitating Growth Nationwide

Headquartered at Menara Pernas, Bangsar South City, Pernas has established a network of regional offices throughout Malaysia to support franchise entrepreneurs across the country:

• Eastern Regional Office – Kuantan, Pahang
• Northern Regional Office – Penang
• Southern Regional Office – Johor Bahru
• Borneo Regional Offices – Kota Kinabalu, Sabah and Kuching, Sarawak

These offices serve as the backbone of Pernas’ operations, working directly with franchisors and franchisees to provide the guidance and resources needed to build successful franchises. With a strong nationwide presence, Pernas ensures that franchise opportunities and resources are accessible to entrepreneurs in every region of Malaysia.

🎯 Our Core Services: Empowering Franchise Entrepreneurs

Pernas is dedicated to providing comprehensive support across several key areas to help franchise entrepreneurs succeed. Our core services include:

1. Franchise Financing Support

Pernas provides essential financing solutions to support franchise businesses and entrepreneurs. Through franchise financing programs, we help entrepreneurs access the capital they need to start and grow their franchise operations.

2. Equity Investment Support

We assist franchise entrepreneurs in securing equity investments to help increase ownership in strategic franchise sectors. By supporting the growth of Bumiputera entrepreneurs and other franchisees, Pernas ensures that local entrepreneurs can build long-term, sustainable businesses in the competitive global market.

3. Advisory Services

Pernas offers comprehensive advisory services to franchisors and franchisees, providing expert guidance on business development, operational strategies, and expanding into new markets. Our support includes assistance with business planning, marketing, and expansion strategies to ensure entrepreneurs are fully prepared for success.

4. Development of Bumiputera Entrepreneurs

We prioritize the development of Bumiputera entrepreneurs by providing targeted assistance to help them establish and scale their franchises. This includes access to financing, training, and mentoring services to empower Bumiputera franchisees to succeed in both local and international markets.

🌟 Our Values: Professionalism, Innovation, and Ethics

At Pernas, we are guided by a set of core values that define our approach and set us apart from other organizations. These values are integral to how we operate and interact with our clients, partners, and stakeholders:

• Professionalism: We are dedicated to delivering high-quality service and providing timely and efficient solutions to all of our customers—internally and externally.
• Innovation: We believe in staying ahead of the curve and are passionate about being creative and dynamic in everything we do. By embracing innovative practices, we ensure that our services remain relevant and competitive in an ever-changing business landscape.
• Ethical: Integrity is at the heart of everything we do. We conduct ourselves with honesty, respect, and good business practices, ensuring that our relationships with customers, partners, and the community are built on trust and mutual respect.

🚀 Looking Ahead: A Future of Franchise Excellence

Pernas’ journey of nurturing Malaysia’s franchise industry continues to evolve, driven by our commitment to producing successful franchise entrepreneurs and expanding the reach of local products globally. With a focus on providing high-quality services and resources to entrepreneurs, Pernas remains steadfast in its vision of shaping Malaysia’s future through the growth and development of the franchise sector.

Join us at Pernas and be part of the exciting journey to build and grow successful franchise businesses in Malaysia and beyond! 🌍